Marketing Development
Client: Brigital, LLC•
• Improved Brigital, LLC target market by B2B & C2C selling in different Georgia counties.
• Increased the consumer audiences by 20 thousand weekly.
• Collect data analysis to predict the likely outcome of long-term strategic planning.
• Ensure travel itinerary and meet with clients in the state of Georgia.
• Use advertising and marketing to raise the business's output and attract new clients.
Social Media Marketing/ Graphic Designer Intern Spring 2022
Client: Thankless Production, LLC
• Managed and curated content for business Twitter/X accounts, elevating page engagement by 7% through consistent posting and monitoring.
• Monitored digital and social trends and assessed competitive landscapes to identify strategic opportunities and propose innovative ideas for digital campaigns and content.
• Actively engaged with clients and stakeholders, gathering research insights and responding to inquiries to foster meaningful connections.
Business Development
Client: Kellogg, Nissan, Monster Energy, Blue Moon, Citgo, Jim Bean, Freshpet, Castrol, Wayfair, Hellmann
Brands: Inspire Brands, Molson Coors, Unilever, Pfizer, Amgen, Danone, Ferrara, Frito Lay, Nationwide Insurance, etc…
• Integral member of the business development/campaign strategy team for the 2024 Super Bowl commercials, contributing to one of the most-watched NFL Championships on record.
• Conducted in-depth research on influencers, athletes, and celebrities to enhance client advertising and marketing campaigns, including Silks Superbowl Campaign, Hellmann’s Mayo Superbowl Commercial, Kellogg’s TikTok Influencers List, and Crocs Social Media Influencers List.
• Produced weekly reports on the advertising marketplace, leveraging industry insights from Adweek, AdAge, MarketingDive, Drum, and MediaPost. Utilized Outlook email dialog to create daily reports, providing the business development team with crucial research, daily trends, and client information.
